Package Design ︎
OFFGRAY

Offgray is a natural scent brand based on oriental medicine. You can choose a scent that suits the situation and emotions and use it in various ways. found/Founded conducted a package design by visualizing the scent with the motif of the organic form found in natural objects. The shape of each of the three scent lines, the original line, the life line, and the season line, is different. The image of each line changes and expands in various forms depending on the type of product.

오프그레이는 동양의학에 근거한 천연향기 브랜드이다. 상황과 감정에 맞는 향기를 고르고, 다양한 방법으로 활용할 수 있다. 파운드파운디드는 자연물에서 볼 수 있는 유기적인 형태를 모티브로 향기를 시각화하여 패키지 디자인을 진행했다. 오리지널 라인, 라이프 라인, 시즌 라인 등 세 가지 향기 라인별로 형태가 다르다. 라인별 이미지는 제품의 종류에 따라 다양한 모습으로 변화하고 확장한다.

Client : OFFGRAY






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